Free Vs Paid Marketing

Free marketing Vs Paid Marketing


Ok so there are many forms of both Free marketing and paid marketing that is available for us to market our businesses, this blog "im hoping" will open up a discussion on what you as readers think about the free marketing you can use such as:

- Facebook
-Twitter
-Blogs
-etc

and the marketing you can get when you pay:

-billboards
-tv and radio adverts
-car banners
-work shirts
-business cards
-proper websites
-etc

At what point is paying for you marketing worth it? if at all?

what forms of marketing are you gona use? what forms are you using at the moment if any?
i dont want to see just links to web sites im talking opinions backed up by websites...